Rachael's Handmade Designs

Hi All, The Outside Gal has a lot to offer. This position is responsible for a number of different things, such as procuring new jobs, making sales, schmoozing with customers or future customers, and being creative. Usually this person will be the creative driving force behind the company. Outside Gal Keep a binder or a sketch journal of ideas. Take it with you wherever you go - you never know when inspiration is going to hit. I also like to keep a point and shoot camera on me as well, if I can manage it. 1.  Make some mock ups of your product and have a protective but nice presentation for it. Figure your total cost and profit on these items. Would you be willing and able to produce tripples or sets of these, if asked to? 2.  Decide on the types of established businesses and locations you think you'd like to do business with. Do some research on these companies. Who is the owner? What is the background information for this company? Get a telephone number and ad...

Hello All, Let me preface this post by saying that the FABG selling technique is not my original idea. When I was in commission sales I read a selling book that saved my life (and my paycheck) by Harry J. Friedman called "No Thanks, I'm Just Looking". While not the most well written book, Friedman does a great job of explaining how his years in the industry have helped him to form his professional retail sales techniques and turn shoppers into buyers. I recommend you pick this book up! It has saved my bacon many many times!! So, What *is* FABG? FABG stands for Feature, Advantage, Benefit, Grabber. Any item can be FABG'ed. Features - features are parts of the piece. Either a part of the piece or a characteristic of the piece. Often times this is the size, color, texture, materials used, etc. Advantages - this is tied directly to the features of the item. An advantage is what the customer will gain from the feature. Friedman uses the phrase "which means...